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We help unique properties get more bookings

We Get Unique

We’ve stayed in over 300 unique properties, taken more than 40,000 photos, shot over 10 terabytes of video, and traveled to more than 30 countries. Our services bring that experience to you.

What Makes Us Different

What Most Owners Do

Use one booking platform like Airbnb or Expedia and hope they get booked.

Heavily discount last-minute open dates to get booked which lowers profit margins.

What Strive Does

Use multiple booking platforms and marketing channels for strong occupancy.

Utilize a diversified marketing strategy to improve ADR and raise booking lead time.

What Most Owners Do

Sporadically post low-quality photos that weren’t taken by a professional.

Get taken advantage of by an "influencer" with the wrong audience who never posts.

Invest in pricy photographers and videographers that won’t obtain an ROI.

What Strive Does

Consistently post high-quality content online to drive web traffic and bookings.

Use contracts and hire pre-vetted influencers to obtain a lot of content and exposure.

Implement our sourcing method to obtain great content without breaking the bank.

What Most Owners Do

Have no brand identity and use generic travel keywords to describe their property.

What Strive Does

Develop a detailed listing description, unique property name, and brand assets.

What Most Owners Do

Don't own any of their customer data and rely too heavily on Airbnb and Expedia.

What Strive Does

Use direct bookings and email to own all customer data and get repeat bookings.

Uhu Tiny Home Treehouse at Repère Boréal in Quebec, Canada

Over 1 Billion Impressions

We’ve generated over 1 billion impressions and 1 million new Instagram followers for our clients through organic and paid marketing strategies. That’s billion with a b.

Meet The Team

Photo of Mike Iannetta, Founder and CEO of Strive Hospitality

Mike Iannetta

FOUNDER & CEO

YouTube Instagram TikTok View Features

Mike has always considered himself to be a business guy first who then picked up a camera. He has launched businesses since the age of 17. In college, he worked at a startup that was featured on Shark Tank, launched more companies, and even had a brief stint working at Expedia.

  • Mike’s career began to move further into the travel space after college. 1 week after graduating, he moved to Bali, Indonesia, followed by stops in Australia, Malaysia, and several countries in Europe, eventually traveling to over 35 countries. 

    He then started to do marketing for hotels and got his work featured by Sheraton, Mandarin Oriental, and Burj Al Arab. In addition, he began consulting for Soneva, one of the top resort brands in the world, located in the Maldives.

    In 2020, when the world shut down, Mike pivoted to focus more on Airbnbs and launched his YouTube channel “MikeWillTravel”. After a few early viral Airbnb tour videos, the YouTube channel has now gained over 30M views, 100M impressions, and 150,000 subscribers to date. He has worked with over 200 Airbnbs in multiple countries while partnering with leading brands like Squarespace, Skillshare, and Audible.

    Mike now lives in Mexico City. In his free time, he loves getting boba tea and tacos, petting dogs, and going to music festivals.


Our Work Has Been Featured By

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Photo of Aubrey Riggins, Chief Operating Officer for Strive Hospitality

Aubrey Riggins

CHIEF OPERATING OFFICER

Aubrey has a passion for bringing creativity and strategy to the digital marketing world. With nearly a decade of marketing and agency experience under her belt, she has worn many hats – from navigating the ever-evolving landscape of social media management, influencer marketing, paid media campaigns, and crafting quality content.

  • Having a marketing career that spans across diverse industries, Aubrey embarked on a journey in the hospitality sector by joining a marketing agency specialized in apartment rentals in 2018. She discovered that marketing apartment rentals share similarities with promoting vacation properties. This led her to transition into the distinctive realm of unique properties, where she emphasized the significance of creating high-quality, engaging content.

    Her career progression included a significant collaboration with Mike that commenced in 2020, initially as a part-time social media manager. Aubrey made the transition to a full-time role in 2023, contributing to the agency's daily operations and spearheading social media strategy and management.

    Beyond her marketing expertise, Aubrey is a passionate explorer. She loves nothing more than planning her next adventure and hitting the open road with her dogs - vintage camper in tow.

Who We Serve

We partner with unique properties. From tiny homes to A-Frame cabins, to treehouses and container homes, and even high-end boutique hotels. We’ve been doing this for a while and we know who our ideal clientele is, so much so that it’s even ingrained in our name- STRive (short-term rental). Feel like a good fit? Reach out and let’s chat.

Portfolio

Evergreen Cabins

Evergreen Cabins boasts some of the most unique properties in the country ranging from an A-Frame cabin with a rollout stargazing bed to a spa cabin with an 18ft waterfall. We grew their Instagram account from 0 to over 100,000 followers while increasing occupancy and their ADR.

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Soneva

One of the most widely recognized and luxurious hospitality brands in the world, Soneva has 2 resorts in the Maldives and 1 in Thailand. We increased their Instagram account from 400,000 to over 1,000,000 followers in just 2 years while generating over 500,000,000 impressions.

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DEN Outdoors

DEN Outdoors is one of the leading prefab cabin companies in the United States. We sourced premium photo and video content to use on their social channels and designed their YouTube strategy from ground zero, resulting in multiple YouTube videos gaining over 100,000 views.

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Services

Monarch Treehouse at Stay Onera in Fredricksburg, Texas
  • We completely take over all social media tasks for our clients so that they can focus on growing their businesses and get their time back. From posting, to writing captions, to interacting with a client’s audience, we do it all.

Raven Rock Tiny Home Treehouse in Fletcher, North Carolina
  • One of the most complex parts of building an audience in this space is sourcing content consistently. We ensure that you have a steady stream of high-quality content and online exposure by utilizing photographers, videographers, and influencers.

ShackUp Tower Tiny Home Airbnb in Nova Scotia, Canada
  • One of the final weapons in our arsenal, we use the content we've gathered as ad creatives to retarget past guests and reach key audiences that are difficult to connect with via organic channels.

Le Quartz Micro-Element Chalet Tiny Home Airbnb in Quebec, Canada
  • For new owners about to launch their first unit, we start by developing a long-term marketing strategy. We then utilize our step-by-step process to gather listing photos, develop a brand identity, and get the property ranked high on Airbnb or Expedia for some quick wins and a strong initial bookings push.

Do you need something that you don’t see here? We build custom packages for clients. Fill out the form below and let’s chat!

Testimonials

  • “We have worked with Mike for several years to support our Facebook and Instagram strategies, and we are very pleased with the results. Mike is proactive, quick, and always has great ideas. In the span of 2 years, he worked closely with our own in-house team to grow our Instagram account from 400,000 followers to 1,000,000 followers, while generating over 500M new impressions in the process.”

    CARISSA NIMAH, CHIEF COMMERCIAL OFFICER, SONEVA

  • "My Instagram account not only amassed a staggering 100,000 followers but was also showcased to over 70 million accounts. This success has translated into making Evergreen Cabins one of the best-performing short-term rental companies globally. What sets Mike apart is not just his professional acumen, but his unwavering commitment to his clients. He didn't just grow my follower count; he provided invaluable advice, unparalleled insights, and hands-on support that went beyond the realm of typical client relationships. Beyond his professional expertise, Mike has been a true friend throughout this journey. His passion for what he does is infectious, and his positivity is a driving force that has kept me motivated, even during the most challenging times. His genuine care for the success of my business has created a bond that goes beyond the confines of the marketing world. In essence, I can confidently say that my business would not be where it is today without Mike. His exceptional skills, profound insights, and genuine friendship have been the pillars upon which my success story is built. If you are seeking a social media manager who not only understands the intricacies of digital marketing but also invests in your success with a heartfelt dedication, look no further. Mike is not just a manager; he is a visionary, a mentor, and a friend who will undoubtedly transform your online presence and, in turn, your business. Thank you, Mike, for being the driving force behind my success!"

    CHRIS BROOMFIELD, OWNER OF EVERGREEN CABINS

  • From my first conversation with Mike, I knew this was the person I wanted to trust for our social media marketing. After managing it myself and working with a local agency, both with disappointing returns, I was so relieved and excited when Mike and his team took the wheel. Less than a year later they have dramatically increased our follower count/engagement and we have seen a 50% increase in revenue! In addition to producing real results, Mike and his team have been extremely easy to communicate with, quick to answer any questions, and make adjustments. Their skill and knowledge of the industry have truly opened my eyes to the value of a professional marketing team. Besides all of the great success we have seen, I have gained a friend in Mike and look forward to hosting his family soon.

    BRIAN REID, OWNER OF WESTWIND CABINS

  • “Mike is smart, creative, hard-working. and results-driven. He took ownership in every project and is a pleasure to work with. He is in the top 1% of the social media business.”

    KONRAD WALISZEWSKI, CEO/CO-FOUNDER OF @HOTEL

  • "Mike is nothing less than the world’s greatest YouTube expert. He single-handedly helped us go from zero to 60 on our channel and video strategy, spinning up a successful, engaged, and profitable social channel faster than I’ve honestly *ever* seen before in my nearly 15 years as a digital marketer. In my opinion, YouTube is one of the hardest channels to actually make it in, and we’ve done it in record time with Mike’s help. His work and expertise have been invaluable to our team. He’s incredibly on top of his stuff. He works quickly, manages complicated project coordination with many moving parts and people, and leaves no stone unturned when producing and publishing our videos.”

    LIZZIE KARDON, CO-FOUNDER, DEN OUTDOORS

  • Mike is very professional. I hired him to help grow a social media presence for our off-grid cabins in Fletcher, NC. In just over 1 year our cabins have become viral across Instagram and Facebook and achieved over 100 million organic views. Our Instagram account gained 25,000 new followers and our Facebook page went from 0 to over 225,000 followers. He takes his time with us and explains things so they’re easy to understand. I trust him because of his knowledge and expertise and I will continue to use him for all of my social media needs.

    JENNIFER MIELKE, OWNER OF RAVEN ROCK MOUNTAIN

Creators In Our Network

We maintain close ties with the top videographers, photographers, drone pilots, YouTubers, and influencers in the industry. If you need high-quality content and more exposure to a targeted audience of travel lovers, these are the people for you!

Mike Iannetta (Founder & CEO of Strive) and Levi Kelly

Levi Kelly

800,000 Followers

Christopher Funk

600,000 Followers

600,000 Followers

Journey More

Danny McGee

300,000 Followers

Christopher Funk
Levi Kelly
Danny McGee
Journey More

Are you a creator that works with a lot of Airbnb and hotel properties? We are always looking to add more talented people to our network. Please fill out the form below. If you’re looking to make some extra cash, we also have some very generous referral fees!

*Please note, the creators above only work with unique high-end properties. We can’t guarantee their availability. However, if we feel it’s a good fit and mutually beneficial for both parties, we are happy to make an introduction!

Desert Rose Ranch Tiny Container Home in Johnson City, Texas

Do You Know An Owner?

If you know an owner who has a unique property that needs marketing help, fill out the form below. We pay a very generous referral fee if it’s a good fit!

Ready To Connect?

If you’re an owner and you like what you see, let’s chat! Please fill out the form below.